Job Description
Job Description
Job Description
Downtown Law Firm is seeking a Digital Marketing Manager with at least 5 years of experience.
Paid Media Management
oOwn and optimize ad campaigns across Google Ads, Meta, LinkedIn, and YouTube
oA/B test messaging, creative, and landing pages
oManage retargeting and lookalike audiences
oMaintain or reduce CPL and increase ROAS
oAlign campaigns with litigation priorities and intake bandwidth
Email & CRM Marketing
oBuild out automated email journeys via HubSpot: nurture, re-engagement, and client education
oSegment lists based on campaign, case type, and stage
oWork with Marketing Ops to tie email performance to case conversion
Landing Pages & Website Optimization & Lead Redesign
oDevelop and optimize campaign-specific landing pages
oWork with web developing team on SEO and UX improvements
oEnsure form tracking, call tracking, and heatmaps are functioning
Campaign Calendar & Coordination
oMaintain the firm's digital campaign calendar (seasonal pushes, firm initiatives, trial dates)
oCoordinate launches with the Marketing Operations Manager to align with intake team readiness and legal timelines
oCollaborate on webinar promotions, client updates, and firm announcements
Social Media Manager
o Social Media & Content Distribution
oOversee scheduling and paid amplification of organic content
oImplement a growth strategy for Instagram, LinkedIn, Facebook, and YouTube
oCreate branded templates for reels, carousels, quote posts, infographics, etc.
oDesign short-form video thumbnails and overlays
oCollaborate with marketing ops manager on brand voice and content calendar
Graphic Designer
oTemplates for wildfire and Pl campaign ads
oVisual branding for webinars or case updates
oGraphics for social media series (e.g. "Client Journey," "Attorney Q&As")
oModernization of intake documents (visual headers, clear icons, QR codes)
oVisual storytelling assets for website (e.g. "Our Process" infographics)
oDesign graphics for paid media (Google Display, Meta Ads, LinkedIn)
oCreate headers, buttons, banners, and visuals for email campaigns
oDesign blog headers, case study visuals, and firm news graphics
oMaintain consistency with typography, color palettes, logo usage, and photo selection
oDesign brochures, mailers, event materials, court-day signage, or firm swag
oSupport case team or attorneys with presentation templates or branded litigation documents
Equal Opportunity Employer / Disabled / Protected Veterans
The Know Your Rights poster is available here:
-06/22-088_EEOC_KnowYourRights6.12.pdf
The pay transparency policy is available here:
- transp_%20English_formattedESQA508c.pdf
For temporary assignments lasting 13 weeks or longer, the Company is pleased to offer major medical, dental, vision, 401k and any statutory sick pay where required.
We are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please contact your staffing representative who will reach out to our HR team.
AppleOne participates in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program.
verify.uscis.gov/web/media/resourcesContents/E - Verify_Participation_Poster_ES.pdf
We also consider for employment qualified applicants regardless of criminal histories, consistent with legal requirements, including, if applicable, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, we will consider for employment-qualified applicants with arrest and conviction records, including, if applicable, the San Francisco Fair Chance Ordinance. For Los Angeles, CA applicants: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
#1041
Company Description
This company offers growth and a great group of people to work with.
Job Tags
Temporary work, Seasonal work,